About

Business description

Goodness is a digital experience partner for best-in-class brands – CLIF Bar, Oreo and many more. Goodness offers user-first, emotionally intelligent experiences that deliver the nimble effectiveness for brands at global scale.

As OREO’s DTC agency partner, we started by upgrading the hub of their digital ecosystem, replatforming oreo.com from Magento to Shopify. This allows for a faster, more nimble tech stack that opens up a broad roadmap of features that create efficiency for the brand, and better experiences for the user.

An ongoing partnership in building, maintaining, and optimizing the digital experience for the ultimate energy bar.

Help California Olive Ranch optimize its digital footprint by updating the overall site design and bringing its sister brand, Lucini Italia, into the same multi-brand e-commerce site.

Helping Papa & Barkley deliver a best-in-class, modern DTC experience in the heavily regulated cannabis space with a headless CMS, integration with third-party fulfillment partners, subscriptions, customer loyalty programs, and localized, multi-brand websites.

As DripDrop’s brand builds momentum growing its online and brick-and-mortar presence, their category is becoming increasingly competitive. Meanwhile, the pandemic accelerated e-commerce growth, which meant succeeding in DTC was essential.