Tangent is an AI-powered personalization & analytics platform built for Shopify beauty brands. Using selfie-based skin & hair analysis with intelligent quizzes, Tangent helps brands understand shopper needs, deliver personalized routines & product recommendations, & track progress over time. Brands can analyze shopper concerns, capture zero-party data, & connect quiz insights to conversions & revenue through a unified analytics dashboard - turning personalization into measurable business impact.

• AI-powered skin & hair analysis using selfies and intelligent beauty quizzes
• Personalized routines, bundles, & product recommendations based on shopper data
• Unified shopper profiles with zero-party data for segmentation and targeting
• Actionable intelligence from beauty shopper behavior & preferences
• Built for Shopify and Shopify Plus beauty brands with fast setup and integration