The app generates a Google Shopping XML feed, supporting multiple languages, currencies, and product feed submissions for Google Shopping Ads. Users can build multiple feeds by mapping attribute expressions, setting rules, and localizing by market. Also allows users to edit products, fix issues, and detect potential errors.

• Define custom rules for feed attributes, collections, products and variants
• Works with Shopify Markets, offering multi-language, multi-currency.
• Retrieve all products and identify issues, such as missing descriptions or color
• Advanced option mapping and filters with feed optimization