AI agents are changing how people shop online. When shoppers use AI agents to search for products or ask about store policies, Shopify provides answers based on your store's catalog and settings. Knowledge Base lets you view how often your store's info is requested by AI agents and customize FAQs to ensure AI represents your brand accurately and highlights what makes your business unique. See what buyers are asking, so you can provide the answers they’re looking for.

• View Shopify-generated FAQs based on your store's settings and policies.
• Monitor buyer inquiries about your store.
• Create custom FAQs to address a wider array of buyer questions.