Priya is an AI price optimization app for Shopify that dynamically adjusts your product prices in real time. It analyzes product performance, customer behavior, and sales patterns to recommend and apply the ideal price at the ideal moment. Increase sales and profit across your entire catalog. With Priya, merchants can automate their pricing strategy and gain insights through advanced pricing analytics to better understand what works — and why.

• Automatically analyzing pricing data to update product pricing in realtime.
• Detailed pricing analytics for every product in your store.
• Track detailed sales and pricing data via the Priya dashboard for each product.