Littledata ‑ The Data Layer

Littledata ‑ The Data Layer

By Littledata

4.7 (127 reviews)

Server-side tracking of customers and revenue to Google, Meta and Klaviyo boosts performance

View on Shopify App Store

About this app

Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same abandonment flows by identifying opted-in customers. For Google, get a tracking upgrade over Google & YouTube app, with Enhanced Conversions.

Increase abandoned cart flows revenue in Klaviyo with improved flow triggers
Enhanced Conversions for customer matching and lower CAC in Google Ads
Improved Event Match Quality Score in Meta Conversions API
Power up Google Analytics (GA4), tracking checkout steps and recurring orders
Built for data experts - making it ridiculously easy to get accurate data

Features

•Performance tracking
•Ad spend
•Engagement metrics
•ROI analysis
•Conversion tracking
•Cost per acquisition
•Demographic analysis
•UTM attribution
•Traffic source

Pricing

Flex

Free to install

• $0.35 per Shopify order tracked
• Accurate tracking of customer events
• Email and chat support
• 30-day free trial included

Standard

$199

• All destinations are included
• Up to 1,500 orders/month
• Accurate tracking of customer events
• Marketing attribution boost
• Email and chat support

Pro

$449

• All destinations are included
• Up to 5,000 orders/month
• Accurate tracking of customer events
• Marketing attribution boost
• Private webinars

Plus

$990

• All destinations are included
• Up to 10,000 orders/month
• Managed onboarding
• Analytics training
• Multiple country stores

App Info

Launched: January 9, 2017 ·

Languages: English

Works with: Shopify Flow, Shopify Admin, Recharge

Developer: Littledata

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Glood App Interface

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Case Study Background

50%

Increase in CTR

20%

Increase in Time Spent on Page

40x

Return on Investment

GAP; a worldwide clothing and accessories retailer, came to us with a challenge. They wanted a custom recommendation model based on visitors' recent buying history.

Find out how Glood came up with a solution and the results it drove for the business.

Choose the Right Plan

BASIC

$19.99 / month

All the basics for a new online store

What you get

✓

Product Recommendations

✓

Personalized Recommendations

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Visual Editor

✓

10,000 widget serves/month

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PRO

$69.99 / month

Level up your Marketing & Operations

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Bundle Discounts

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Mobile App Personalization

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Multilingual and Translation Support

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Third-Party Integration

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Custom Widget Templates

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100,000 widget serves/month

PLUS

$299.99 / month

Increase Revenue Fast and Efficiently

All PRO Benefits and:

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A/B Testing

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Checkout Funnels & Upselling

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Headless Software

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Advanced Integration

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Advanced Customizations

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500,000 widget serves/month

ENTERPRISE

Custom Pricing

Personalised Commerce Experiences at Scale

All Plus Benefits and:

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Segmentation

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Custom Support Manager

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Personalized Email Widgets

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Smart Bundles & Pop-Ups

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More than 1,000,000 widget serves/month

Demo Collage

Book A Demo

Book a demo and get free set-up and customisation to start getting results delivered for your online store now.