AB Tasty helps merchants improve their stores by tracking visitor behaviour and sending data to AB Tasty dashboards. It turns standard Shopify events into automatic campaign goals. The app respects consent rules under GDPR and offers flexible loading options to optimize speed and reduce flicker. Merchants can run A/B tests, multivariate experiments, and personalized experiences using a visual, no-code editor. The app works with an AB Tasty account.

• Track every Shopify event; data streams directly into AB Tasty.
• One-click install; launch no-code experimentations in minutes on AB Tasty
• Benefit from advanced analytics reports or send data in your own tool